3PL Fulfilment for Small Businesses and Startups
Why Startups Outgrow Self-Fulfilment Fast
Online retail in Australia is growing quickly. Australians spent 82.6 billion dollars online in 2025, an increase of 14 percent year on year, according to Australia Post’s eCommerce Report, and online now accounts for close to a quarter of all retail spend.
That growth is good news for a new brand, until order volume outpaces what one person can pack in a day. Most founders hit that wall earlier than they expect, usually right after a product goes viral or a wholesale order comes through.